Portable Toilet Rental Service Business Plan and SWOT Analysis

Portable Toilet Rental Service Business Plan, Marketing Plan, How To Guide, and Funding Directory

The Portable Toilet Rental Service Business Plan and Business Development toolkit features 18 different documents that you can use for capital raising or general business planning purposes. Our product line also features comprehensive information regarding to how to start a Portable Toilet Rental Service business. All business planning packages come with easy-to-use instructions so that you can reduce the time needed to create a professional business plan and presentation.

Your Business Planning Package will be immediately emailed to you after you make your purchase.

Product Specifications (please see images below):

  • Bank/Investor Ready!
  • Complete Industry Research
  • 3 Year Excel Financial Model
  • Business Plan (26 to 30 pages)
  • Loan Amortization and ROI Tools
  • Three SWOT Analysis Templates
  • Easy to Use Instructions
  • All Documents Delivered in Word, Excel, and PDF Format
  • Meets SBA Requirements

Portable toilet rental services are in the continued demand despite any negative changes in the economy. These businesses are able to generate revenues not only from construction companies but also among large-scale event planners as well. The gross margins generated from renting portable toilets are extremely high. Typically, and including the cleaning and maintenance costs – the gross margins generated on each dollar range anywhere from 75% to 80% depending on the scope and scale of the business. The barriers to entry for these types of businesses are considered to be moderately low given that it is not very expensive to acquire a number of portable toilets that can be used in conjunction with construction activities or large-scale events such as concerts. The startup costs for these types of businesses generally range anywhere from $100,000 to upwards of $250,000 depending on the number of toilets acquired, number of vehicles required, and the working capital needs of the business. This is one of the country’s oldest industries and they are relatively immune from any negative changes in the economy or changes in technology.

Most financial institutions are willing to place a significant amount of capital with a new portable toilet rental service given the ongoing demand coupled with the large tangible asset base that these businesses have on an ongoing basis. Of course, any entrepreneur looking to get into this field and is in need of capital is going to have to have a business plan. This business plan should include a three-year profit and loss statement, cash flow analysis, balance sheet, breakeven analysis, and business ratios page. Additionally, the business plan should have a substantial discussion regarding the number of construction companies within the market and the number of new housing construction starts. As these are the primary users of portable toilets it is important that this demographic is analyzed very closely. Additionally, many of these businesses benefit substantially for having ongoing relationships with event planners that host and manage large-scale events. This is especially true among companies that provide entertainment services such as festivals and concerts. This can be a substantial method of generating significant amounts of revenue from the onset of operations provided that the owner has contacts in place with music festival companies, event planners, and sporting event hosting businesses. Beyond information regarding companies that will use the services and analysis of the individuals living within the target market should also be developed. This includes examining statistics relating to population size, population density, median household income, median family income, and the number of privately held events that are large-scale within any target market.

A portable toilet rental service marketing plan should also be developed. This marketing plan should focus heavily on – again – developing ongoing relationships with event planners and construction companies within the target market. Of course, it is also wise to have a significant online presence so that individuals can could quickly find the company from time to time. There really does not need to be a major ongoing marketing campaign associated with these businesses given that they target a highly specific demographic of companies to work with rather than the general public as a whole. However, it is important to establish a brand name for any type of company and as such a modest size marketing campaign is recommended.

A portable toilet rental service SWOT analysis should also be developed in order to properly outline the strengths, weaknesses, opportunities, and threats that are associated with these types of business operations. As it relates to strengths, the barriers to entry are considered moderate and the gross margins are relatively high. For weaknesses, there is a significant amount of competition within this industry given that this is a highly mature type of business to operate. For opportunities, many entrepreneurs to enter this market will frequently acquire other companies that are profitable and cash flow positive that will complement the services offered by the portable toilet rental service business. Most banks and lenders are willing to provide a significant amount of capital support to entrepreneurs that are looking to acquire already successful companies. For threats, a major decline in real estate construction can have an impact on these businesses revenues as again these are the most likely companies to use portable toilets on an ongoing basis. Outside of that there is really no major threat that these businesses will need to deal with on a year-to-year basis.